The tāleh nāzel* Backpack, Design + Fashion shoot.

*Up Down.
Featured in Beirut Design Week 2018 – Independent + Emergent Designers Exhibition.

This is a backpack design for the modern nomads.
The backpack is inspired by the city. Designed for the modern nomad, the one who needs to carry everything he,or she needs to survive the ups and downs throughout the day. The design is functional, practical, multi-sectional: glamorous, yet organized.

My role
Backpack’s design idea and production,
Fashion Shoot: Art Direction, Moodboards, Retouching.
Print and online collaterals: 30-sec Video editing and animation, visuals.

Stylist & Photographer : Jeff Aoun
Model: Joy Sarkis